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October 2012 E-Blast


A Jolly Ho, Ho, Ho to All...
The holidays are a busy time of the year for a certain jolly gentleman sporting a white beard and wearing a red suit. To assist with the many duties Santa loves to perform, he needs help. Luckily the Kid's Directory has connections to the North Pole and has been here to help for the past 23 seasons. One of our local connections is Santa Papa Roger Hardee. After assessing his workload at the end of last season he wrote on our FB page: "Thanks for helping to make my season successful, rewarding and fun. Your staff is outstanding and gives great advice."  The KD has helped make the holidays a success for Santa. We'd love to do the same for YOU!

Holiday Success Right Around the Corner...
The Kid's Directory will feature a Holiday Gift & Activity Guide in each book (and on our website) in November and December. We want to make sure your holiday season is the most prosperousHGG_1110 ever. If you are a toy store or a boutique there is no better place to promote your store. However, in today's environment there is a huge focus on education and extracurricular activities where parents and grandparents choose to focus more on different types of gifting such as music, dance, tutoring, gymnastics, school tuition and many, many other enrichment programs. Gift certificates for these activities make great "Stocking Stuffer"” that will continue giving well after the holidays!
All advertisers who promote holiday camps, gift certificates for merchandise, gift certificates for enrichment programs, holiday camps/events, general gifting ideas, party ideas, holiday goodies, etc. will be featured in this section. In addition to being included in the Holiday Gift & Activity Guide we will have an intro on the home page of the Kid's Directory website (

Now is the time to become creative. How can you super charge your sales? If you need to make a change to your ad to reflect holiday ideas activities or promotions, please email or give me a call.  The deadline for the November book is right around October 12 and November 13 for the December book. 

A New School/Organization Fundraising Opportunity!
We have some exciting news for the kids in your schools and organizations about the Kid's Directory's new partnership with our Houston Rockets. It's all about discounted tickets, access to special events and venues, and a fundraising possibility for your organization or school and for the group that sells the most tickets for each of the upcoming home games; there will be an acknowledgement of their efforts at half time.

Now here is how it works:
To kick off this program, we are starting with the first home game of the season; Against the Portland Trailblazers on Nov. 3, 2012. Your School or organization will be issued tickets that are discounted well below standard ticket prices to be sold to parents, friends, family, etc. The organization or school that sells the most tickets will receive a special VIP entry pass to the arena before the doors are open to the public (First 100 participants). The kids will then be allowed to sit along the sidelines for the Pre-Game warm-ups to see Houston's new star Jeremy Lin up close and personal, before the game begins. The kids will also receive access to the Memorial Hermann Sky Court before the game to visit with Clutch with free poster making and games, then following they will return to their seats until half time when the top selling group will be recognized at halftime for their outstanding achievements. This a once in a lifetime opportunity for children of your school to create great memories, it is awesome for all who purchase the discounted tickets because they save money, also every organization that participates will benefit from the fundraiser, and the winning school in addition to everything else will be recognized at half time in front of tens of thousands of Houstonians (FREE publicity)! This entire program is a win win in all areas orparticipation.

signHoliday Time is Freebie Time...
As our way of saying thank you to our very loyal advertisers...We have free tickets for the Renaissance Festival, Dewberry Farm and will soon have tickets for the Houston Aeros, and the Schlitterbahn Indoor Season. Please limit your requests to one event and 4 tickets per advertiser.






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